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The case of the Royal Spanish House: a stage in transformation (1978-2013)

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dc.creatorBarredo Ibáñez, Daniel
dc.date.accessioned2020-08-19T14:40:51Z
dc.date.available2020-08-19T14:40:51Z
dc.date.created2015spa
dc.description.abstractSince the restoration of the monarchy in Spain thanks to the approval of the Constitution in 1978, the Royal Spanish House has had some of the most opaque and arbitrary communicative management in the world. After the analysis of nearly 4000 news items published about King Juan Carlos I in the years 2009 to 2012, this article will describe an organizational transformation which is being adopted by the Royal Spanish House. In the context of the digital era, the institution is implanting many managerial tools that can be identified from two axes of comprehension: 1) the communication of the dimensions of the Crown according to a hybrid model of strategies persuasive-informative; and, 2) the progressive creation of politics of active transparency on the routines of the institution.eng
dc.format.mimetypeapplication/pdf
dc.identifier.doihttps://doi.org/10.18848/2327-798X/CGP/v15i01/50763
dc.identifier.issnISSN: 2327-798X
dc.identifier.issnEISSN: 2327-9176
dc.identifier.urihttps://repository.urosario.edu.co/handle/10336/27051
dc.language.isoengspa
dc.publisherCommon Ground Research Networksspa
dc.relation.citationEndPage8
dc.relation.citationIssueNo. 1
dc.relation.citationStartPage1
dc.relation.citationTitleChange Management: An International Journal
dc.relation.citationVolumeVol. 15
dc.relation.ispartofChange Management: An International Journal, ISSN: 2327-798X;EISSN: 2327-9176, Vol.15, No.1 (2015); pp. 1-8spa
dc.relation.urihttps://cgscholar.com/bookstore/works/the-case-of-the-royal-spanish-housespa
dc.rights.accesRightsinfo:eu-repo/semantics/restrictedAccess
dc.rights.accesoRestringido (Acceso a grupos específicos)spa
dc.sourceChange Management: An International Journalspa
dc.source.instnameinstname:Universidad del Rosario
dc.source.reponamereponame:Repositorio Institucional EdocUR
dc.subject.keywordSpanish crownspa
dc.subject.keywordJuan Carlos Ispa
dc.subject.keywordSpanish monarchyspa
dc.titleThe case of the Royal Spanish House: a stage in transformation (1978-2013)spa
dc.title.TranslatedTitleEl caso de la Real Casa Española: una etapa en transformación (1978-2013)spa
dc.typearticleeng
dc.type.hasVersioninfo:eu-repo/semantics/publishedVersion
dc.type.spaArtículospa
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